Helium 10 Cerebro

Helium 10 Cerebro is a keyword research instrument tailored for Amazon sellers. Cerebro enables users to perform comprehensive keyword research to pinpoint high-volume, low-competition keywords that can enhance their ranking in Amazon search results and boost sales. The Reverse ASIN technique is employed, necessitating the input of 1 to 10 ASINs to extract organic and sponsored keyword information.

Functionalities

Cerebro Reverse ASIN Lookup

Enables Amazon sellers to reveal top-performing keywords for any product on the platform. By inputting a product ASIN, Cerebro Reverse ASIN Lookup generates a list of pertinent keywords driving the most traffic and sales for that item.

Keyword Search Volume

Cerebro lets you assess the search volume of specific Amazon keywords. This helps you identify high-volume, low-competition keywords to target for better search rankings.

Competitor Analysis

Cerebro lets you examine your competitors’ keyword rankings and spot opportunities to enhance your own. You can also compare the search volume of specific keywords to your own.

Keyword Difficulty Score

Cerebro offers a keyword difficulty score, assisting you in identifying the competition level for specific keywords. This can help you prioritize keywords to target and adjust your product listings accordingly.

Search Terms Optimization

Cerebro enables you to optimize your search terms, improving your product listings and increasing your Amazon search results visibility.

helium 10 cerebro

How to Use Helium 10 Cerebro

  1. Select your Marketplace country
  2. Input the ASIN of the product you wish to research
  3. Click “Get Competitors” to generate a list of up to 10 competitor ASINs
  4. Click “Get keywords” to produce a list of relevant keywords, along with search volume, estimated CPC (cost-per-click), and other useful metrics. Sellers can also evaluate the competition level for each keyword, helping them identify high-opportunity, low-competition keywords to focus on in their optimization efforts.
Cerebro - How to Find the Best Keywords for a New Listing | Helium 10 Amazon ProTraining

Helium 10 Cerebro’s Data Filters

Available filters for searches include:

  • ABA (Amazon Brand Analytics) Top 3 ASINs Total Click Share
  • ABA Top 3 ASINs Total Conv. Share
  • Amazon Choice
  • Amazon Recommended Rank
  • Cerebro IQ Score
  • CPR or Cerebro Product Rank
  • Competing Products
  • Exclude Phrases Containing
  • Keyword Sales
  • Match Type
  • Organic Rank
  • Phrases Containing
  • Search Volume
  • Search Volume Trend
  • Sponsored Rank
  • Suggested PPC Bid
  • Title Density
  • Word Count

Helium 10’s Cerebro Data Results

For every ASIN and its child ASINs, you will receive:

  • ABA (Amazon Brand Analytics) Total Click Share
  • ABA Total Conv. Share
  • Amazon Recommended Rank
  • Cerebro IQ Score
  • Competing Products
  • CPR or Cerebro Product Rank: an approximate number of sales needed over eight days to rank on the first page of organic results for a keyword
  • Keyword Phrase
  • Keyword Sales
  • Match Type
  • Organic Rank
  • Search Volume
  • Search Volume Trend
  • Sponsored ASINs
  • Sponsored Rank
  • Suggested PPC Bid
  • Title Density

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